• What I Do

    I am an accomplished Digital Marketing leader with over 15 years of experience (agency, self-emplyed, and large corporations) driving growth through innovative PPC strategies and data-driven decision-making.

    I excel in leveraging AI tools to enhance campaign performance and optimization and am always on the cutting edge of PPC tech.

    I am skilled in collaborating with executive teams to align marketing initiatives with business goals and have a proven track record in conversion optimization and ROI improvements.

  • Notable Work

    A selection of projects and campaigns I've been involved with:

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    Mitsubishi TV

    Management and optimization of Google Ads campaigns, including Google Search, Display, and YouTube for Mitsubishi TV.

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    Portland Diamond Project

    Conceptualizing, managing, optimizing, and reporting on Google Search, Display, and comprehensive social media campaigns (paid and organic) to drive engagement and awareness in the effort to bring Major League Baseball to Portland. PortlandDiamondProject.com

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    Countless

    eCommerce

    Businesses

    Google Shopping, Google Search, Google Performance Max, Google AI Max and Meta (Facebook) ads management, optimization that builds businesses like Shutterfly.com and Spoonflower.com in to something better!

  • Skills Expertise

    • Google Ads, Shopping, and Measurement Certification

    • Google Shopping/Performance Max Expert

    • Facebook/Meta Ads
    • Google Analytics/Adobe Analytics

    • Microsoft/Bing Search, Performance Max and Shopping Ads

    • Adobe Creative Suite

    • SA360

    • AI Tools and Strategies

    • Integrity and Transparency

    • Digital Strategy

    • PPC Campaign Management
    • A/B testing
    • Landing Page Optimization
    • Project Management & Team Management
    • Search Tracking and Reporting
    • Campaign Launch and LifeCycle Management
    • Digital Media
    • Campaign Testing and Optimization
    • Remarketing
    • Web Content Management